Friday, December 19, 2008

I Like Cheese But Not This Much

I was at Wegmans the other day and I always like browsing their book & magazine section. They usually have a ton of food and cooking mags, not to mention the occasional Mac publication so it's often worth checking out, even if it is poorly designed and cramped.

As a food lover, design junkie and magazine nut I couldn't help but notice the "New Feature" rack in the food & cooking section. Even better, the magazine – named CULTURE – looked to be about one of my favorite foods. Cheese!

Unfortunately, I do not think that I'm ready for – get this – a $13 magazine about cheese. And it's not like this is some hefty VANITY FAIR-esque tome. The premiere issue of this quarterly mag clocks in at a mere 100 pages, which is a lot of pages given the topic but not the price tag.

Hell, DRAFT, the beer mag I picked up while on vacation this summer was about a third of that price. And if you're think the subscription price is going to save you a bundle, think again. A quick look at the CULTURE website reveals that subscribers still pay a whopping $10 an issue.

Don't get me wrong. I'm all for new magazines and more food coverage and I'm definitely intrigued by a magazine about cheese. But I have a hard time parting with $13 for it. As for a subscription, we got burned by being charter subscribers to CHOW so I don't think I'm going to help fund this grand experiment.

What do you think... is $13 too much for a magazine about cheese? How much would you be willing to pay for a magazine about cheese? What food topic do you think warrants a $13 magazine?


Douglas A. Waltz said...

I would take the thirteen bucks and go buy a nice hunk of imported parmesan or something else that I don't buy that often. I can't eat the magazine, can I? Because, see, that would be great. I magazine printed on thin layers of cheese with vegetable dye for the ink. THAT would so be worth the thirteen bucks. :0)

Dan said...

I like that idea! We have edible soup bowls and edible taco salad bowls, why not edible magazines?!